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Sports & Entertainment

Going to the stadium, safely and with a click

Efficiency and simplicity for sales processes of Italian football clubs' services, offering fans an optimal purchasing experience.

stadio
  • Assessment
  • CRM
  • Integration
  • Salesforce
  • Services
  • Sale

Over 40% of Italians are regular football followers. The FIGC Study Centre has estimated a sector that involves 12 different product sectors, an industry worth €10.2 billion and over 112,000 jobs created.

This mass phenomenon requires management and processes of a large company, particularly for teams with more fans, merchandise management, and for the main event, the match at the stadium.

We have initiated several partnerships with Italian Serie A clubs for which we use Salesforce Lightning functionality to automate the sending of contract proposal offers process to their customers.

This implementation enables support, monitoring, management and optimization of various business processes, ensuring data security and integrity through a customized authentication system.

Sitting in the stands has never been easier

To optimize the management of seats in the stadium, we have developed a specific system that provides fans and enthusiasts with a simple and immediate UX/UI to check availability, and is fully integrated end-to-end with the VivaTicket online ticketing system for management and purchase of tickets.

To make processes more efficient, we have also developed an integration with Cerved Atoka, a platform with a database of over 6 million companies and 13 million contacts, to enhance marketing and sales activities.

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