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Public Administration & Government

Understanding tourism through data

Thanks to a modern Data Platform, Roma Capitale analyzes the Big Data generated by the tourism phenomenon to make data-driven decisions.

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  • Cloud Native 
  • Data Engineering 
  • Data Platform 
  • Data Science.
  • Data Visualization 
  • Predictive Analytics 

A key phenomenon for the city of Rome, tourism is the subject of short, medium, and long-term policies that, to be effective, must be based on data.

This is the need that drove the Department of Tourism of Roma Capitale to adopt a modern, cloud-native Data Platform capable of analyzing the Big Data generated by tourists' activities in the area to support decisions regarding this important industry.

Hourly presence of visitors in the area, ticket sales in museum circuits, occupancy and prices of lodging facilities are just a few examples of digital traces left by visitors that the Data Platform is able to correlate, visualize, and use in predictive analyses. 

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