11 December 2023

Waste, water and energy: consumer-friendly digital integration

From digital integration for environmental public service management to user-friendly solutions for the consumer. SAP, Salesforce, customer service apps and more. Mashfrog Group's experience with utilities and multi-utilities.


The management of the integrated waste cycle as well as the management of water supply systems are articulated and essential local utilities, in which efficiency has always been decisive.

Digital transformation is creating opportunities for exponential development and improvement to put potentially revolutionary Data Driven solutions at the service of businesses, management processes and end consumers. But the very complex nature of systems and workflows as well as the public and social relevance of services make any change and development delicate, risking inefficiency and inefficiency to the point of environmental damage.

To seize all the advantages of the transformation and the integration of management platforms and digital services requires the right combination of technological expertise, experience in the specifics of the industry and the ability to innovate as a service.

For Mashfrog Group, the environmental public services industry has become an increasingly solid and structured area of competence in which much of its digital expertise is brought together and made available to public and private companies in different parts of Italy.

The cases of Alia Servizi Ambientali and Acquedotto Pugliese prove it.

Alia Servizi Ambientali: from SAP to apps, waste management changes

Managing internal processes and collection points, improving customer services, facilitating the implementation of innovative solutions to make the entire environmental cycle more efficient. This is what we were called upon to do for Alia Servizi Ambientali, Tuscany's first multi-utility operating in the environment, integrated water cycle and energy industries.

For the company operating in Central Tuscany, with more than 1.5 million customers, Mashfrog Group won a tender together with Lutech for the maintenance of SAP waste and SAP ERP S/4HANA solutions, to which the innovative SAP GEF (Geographic Enablement Framework) is added, allowing the integration of ERP software with cartography for collection point location.

For Alia, we also developed the consumer app, which not only allows private waste to be managed "digitally", but also supports the delivery of special waste, service requests, invoices and payments as well as related documentation.


Acquedotto Pugliese: End to End Digital Integration

Also signed by Mashfrog is the digital transformation of Acquedotto Pugliese (AQP), one of the largest integrated water service companies in Italy with its long distribution chain of more than 20,000 km throughout the Apulian territory, from Gargano to Santa Maria di Leuca, in some municipalities of Campania, and sub-distribution to Acquedotto Lucano S.p.A. delivering the most precious and to be preserved commodity as water to more than 4 million users.

We have been involved in a wide-ranging action on AQP's entire digital transformation chain: from the integration of applications and the creation of new processes (with Salesforce's Mulesoft platform), to the implementation of digital services that support AQP in the timely and innovative analysis for the transformation of its application technology infrastructure.

Alongside this, we created FontaninAPP, a mobile app aimed at the citizens of Puglia and beyond, in which users are asked to collaborate with AQP to map the historical fountains in the various municipalities, making AQP's services accessible to everyone - including tourists.

A path of consulting, integration, implementation and development that assigns to Mashfrog Group the role of partner to design the future not only of a company, but of an entire territory.