30 March 2021

Environmental sustainability at mashfrog: achievements and future goals

In the 2019 Sustainability Report, the mashfrog Group has set out clear and precise guidelines intended to minimise its environmental impact, not least through small everyday gestures.


At mashfrog, we have always focused on technological progress, but we are aware that this cannot be separated from sustainable development, which also has the protection of the planet at heart. Climate change is rapidly changing life on Earth, so it is vital to consider the environmental impact of our actions. 

The 2019 Sustainability Report chronicles our first steps on a journey, defined by the UN 2030 agenda, that is far from over. One of the aspects taken into consideration in the document concerns environmental sustainability, understood as a real commitment to reducing the impact of our actions on the environment, favouring the use of renewable sources and minimising the emission of carbon dioxide. 

Our commitment to the fight against climate change

The mashfrog Group has defined guidelines for environmental management tailored to the nature of its business, starting with the identification and analysis of the most significant aspects. 

In addition to complying with the relevant laws and regulations, the company has set itself the following objectives: 

•    Take the necessary measures to control and reduce our energy consumption as much as possible through actions to improve efficiency;
•    Use electricity produced from renewable sources;
•    Monitor and reduce direct and indirect greenhouse gas emissions as much as possible;
•    Reduce business travel by promoting the use of video conferencing;
•    Decrease the consumption of paper and plastic;
•    Raise awareness among our employees about environmental impacts and the achievement of defined objectives through information and training.

Our commitment, therefore, starts with monitoring environmental performance, analysing energy and paper consumption, direct and indirect greenhouse gas emissions and corporate mobility. Regarding this last point, our goal is to minimise travel by plane, train and car. In this regard, mashfrog, even before the pandemic, had decided to reduce business trips, favouring the use of videoconferencing. For the future, mashfrog is heading in the direction of completely renewing the car fleet and promoting the use of public transport and car-sharing. 

With respect to paper consumption, at mashfrog, this material is purchased in reams and used to feed the printers. With the consumption of 284.4 kg in 2019, mashfrog is committed to minimising its use in the future and to using 100% recycled paper in order to reduce indirect greenhouse gas emissions. 

Finally, direct and indirect greenhouse gas emissions are measured in accordance with the Greenhouse Gas Protocol, which divides them into three categories: 
1.    Emissions from sources owned and controlled by the organisation. In the mashfrog Group, this is the energy required for the air conditioning and heating of offices year-round.
2.    Indirect emissions deriving from the production of electricity consumed by the organisation. In the mashfrog Group, this is the electricity used for the operation of PCs and printers as well as for office lighting.
3.    Indirect emissions due to company activity. This category includes emission sources that are not under the direct control of the company but for which emissions are indirectly due to company activity. The mashfrog Group monitors those resulting from business travel and printer paper consumption.

Correctly measuring greenhouse gas emissions allows us to be more aware of the environmental impact of our actions and is the first step in a series of actions aimed at minimising environmental impact